Our Journey Through Time
From a simple idea to empower everyday investors to becoming Canada's trusted voice in financial education – here's how we've grown together with our community.
The Spark of an Idea
It all started in a small coffee shop in downtown Toronto when our founder realized something troubling. Despite living in one of the world's most stable economies, most Canadians felt completely lost when it came to investing. The complexity of financial jargon and intimidating brokerage platforms kept regular people on the sidelines while their money sat in low-yield savings accounts.
Foundation Milestones
- First 500 students enrolled in our pilot program
- Developed our signature "Plain English" teaching method
- Established partnerships with three major Canadian banks
- Created our first mobile-friendly learning platform
Growing Our Community
The pandemic changed everything about how people thought about money. Suddenly, everyone wanted to learn about investing, but they needed guidance they could trust. We expanded our team, refined our curriculum, and launched our signature workshops across Ontario. What started as online sessions grew into a movement of financially empowered Canadians.
Growth Achievements
- Reached 15,000+ active learners across Canada
- Launched our award-winning mobile app
- Opened our first physical learning center in Keswick
- Introduced bilingual content for Quebec markets
Leading the Way Forward
Today, we're proud to serve over 50,000 Canadians who've transformed their relationship with money through our programs. But we're just getting started. We've expanded our curriculum to include ESG investing, cryptocurrency basics, and retirement planning specifically tailored for Canadian tax laws and regulations.
Current Impact
- 50,000+ graduates with improved financial literacy
- Average portfolio growth of 23% among active participants
- Partnerships with 12 major Canadian financial institutions
- Recognition as "Best Financial Education Platform" by FinTech Canada
What's Next for Our Story
As we look toward the rest of 2025 and beyond, we're excited about expanding our reach to help every Canadian feel confident about their financial future. We're launching new programs focused on young investors, developing AI-powered personalized learning paths, and creating the most comprehensive financial literacy platform Canada has ever seen.
Join Our Journey